While businesses of all types have positions that require unique skills, there are jobs at every company that are virtually identical. For decades the job description of a secretary or executive assistant might have read: “Must be proficient at dictation, type 70 words per minute or more, handle scheduling, calendars, telephones and have the ability to multi-task.” Today, a new job description, “Social Media,” is popping up in help wanted ads across a broad spectrum of business categories. Director, assistant or coordinator might follow the description, but responsibilities are the same. The job description reads“Must be proficient with Facebook, Twitter, My Space, Buzz, blogging and any of about 20 other social networking websites that are commonly used.
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